Global marketing management : changes, challenges and new strategies / Kiefer Lee and Steve Carter

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Material type: Text

TextPublication details: New York : Oxford University Press, 2005Description: xxxi, 582 p. : col. ill., charts and graphs ; 25cmISBN:

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Books	Business, Economics and Law Library Collection General Collection	Non-fiction	HD62.4 .L44 2005 (Browse shelf(Opens below))	C.1	Available		15780
Books	Business, Economics and Law Library Collection General Collection	Non-fiction	HD62.4 .L44 2005 (Browse shelf(Opens below))	C.2	Available		173241

Includes bibliographical references and index

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