Marketing changes / edited by Susan Hart
Contributor(s): Hart, Susan [Editor]
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Material type: 
TextPublisher: London: Thomson, 2003Edition: 1st ed.Description: vii, 360 p. : ill. ; 25 cm.ISBN: 1-86156-673-3.Subject(s): Marketing | Marketing management | International economic | Environmental changes | Consumer changes | Supply change | Knowledge accumulation | Postmodern marketing | Marketing operations | Market segmentation | Product management | Internet marketing | Market performance | Customer-ledOnline resources: Click here to access online
| Item type | Current location | Collection | Call number | Copy number | Status | Date due | Barcode |
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Library, Collection of Business Studies and Law General Collection | Non-fiction | HF 5415.13 .M37 2003 (Browse shelf) | C.1 | Available | 1829291 | |
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Books
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Library, Collection of Business Studies and Law General Collection | Non-fiction | HF 5415.13 .M37 2003 (Browse shelf) | C.2 | Available | 1837543 |
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| HF 5415.13 .M369 2005 Basic marketing : | HF 5415.13 .M369 2005 Basic marketing : | HF 5415.13 .M37 2003 Marketing changes / | HF 5415.13 .M37 2003 Marketing changes / | HF 5415.13 .P387 2004 Marketing management : | HF 5415.13 .P387 2004 Marketing management : | HF 5415.13 .P387 2004 Marketing management : |
includes references and index
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