A strategic approach to business marketing / Robert E. Spekman and David T. Wilson ( ED )
Material type:
TextPublication details: Chicago : American Marketing Association, 1985Description: vii, 193 p. : ill. ; 23cmISBN: - 0877571724
- HF5415 .S77 1985
| Item type | Current library | Collection | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|---|
Books
|
Business, Economics and Law Library Collection General Collection | Non-fiction | HF5415 .S77 1985 (Browse shelf(Opens below)) | C.1 | Available | 1836938 |
Browsing Business, Economics and Law Library Collection shelves,Shelving location: General Collection,Collection: Non-fiction Close shelf browser (Hides shelf browser)
| HF5415.S745 2004 Marketing / | HF 5415.S76 2002 Marketing/ | HF 5415.S76 2002 Marketing/ | HF5415 .S77 1985 A strategic approach to business marketing / | HF 5415.122 .L68 2004 Services marketing : people, technology, strategy / | HF5415.123 .C56 2001 Integrated advertising, promotion, and marketing communications / | HF 5415.123 .C56 2007 Integrated advertising, promotion & marketing communications / |
Includes references
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