TY  - BOOK
AU  - Bailey,George
AU  - Wenzek,Hagen
TI  - Irresistible!: markets, models, and meta-value in consumer electronics 
SN  - 0131987585 (hardback : alk. paper)
AV  - HD 9696 .A2I77 2006
PY  - 2006///
CY  - Indianapolis
PB  - Prentice Hall Professional Technical Reference
KW  - Electronic industries
KW  - Technological innovations
KW  - Household electronics
N1  - Includes bibliographical references and index
UR  - http://www.loc.gov/catdir/toc/ecip0519/2005027592.html
ER  -