New product success stories : lessons from leading innovators / [edited by] Robert J. Thomas.

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TextSeries: New directions in businessPublication details: New York : John Wiley, c1995.Description: x, 342 p. ; 25 cmISBN:

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Item type	Current library	Call number	Status	Barcode
Books	Humanities and Socal Sciences Library Collection General Collection	HF5415 .N3917 1995 (Browse shelf(Opens below))	Available	645

Includes bibliographical references (p. 319-333) and index.

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