Marketing research / David A. Aaker, V. Kumar, George S. Day.

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TextPublication details: New York : Wiley, c1995.Edition: 5th edDescription: xvi, 783 p.: ill.; 26 cmISBN:

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Holdings
Cover image	Item type	Current library	Home library	Collection	Shelving location	Call number	Materials specified	Vol info	URL	Copy number	Status	Notes	Date due	Barcode	Item holds	Item hold queue priority	Course reserves
	Books	Humanities and Socal Sciences Library Collection General Collection				HF5415.2 .A14 1995 (Browse shelf(Opens below))					Available			37

Includes bibliographical references and index.

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