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Leading product innovation :

Patterson, Marvin L.

Leading product innovation : accelerating growth in a product-based business / Marvin L. Patterson and John A. Fenoglio - New York : John Wiley & Sons, 1999 - Xiii, 434 p. : ill., charts and graphs; 24 cm.

Includes index

ISBN: 0-471-34517-2 (cloth : alk. paper)

LCCN: 99015417

Subjects--Topical Terms:
Leading product
Innovation

LC Class. No.: HD69 / .N4P38 1999

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