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Marketing management /

Kotler, Philip

Marketing management / Philip Kotler and Kevin Lane Keller - New Jersey : Pearson Prentice Hall, 2006 - 602p. : ill. ; 28 cm

ISBN: 0131457683

Subjects--Topical Terms:
Marketing
Mnagement

LC Class. No.: HF5415.13 / .K68 2006

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