Creating the virtual store : taking your web site from browsing to buying /
Yesil, Magdalena
Creating the virtual store : taking your web site from browsing to buying / - New York: John Wiley & Sons, Inc., 1997 - xx, 364 p. : ill. ; 24 cm
includes bibliographical references and index.
0-471-16494-1
Retail trade--Computer networks
World wide web
Retail trade surveys
Customer behavior
Internet marketing
HF 5429 / .Y47 1997
Creating the virtual store : taking your web site from browsing to buying / - New York: John Wiley & Sons, Inc., 1997 - xx, 364 p. : ill. ; 24 cm
includes bibliographical references and index.
0-471-16494-1
Retail trade--Computer networks
World wide web
Retail trade surveys
Customer behavior
Internet marketing
HF 5429 / .Y47 1997