The influence of brand name on consumers buying decision :

Shafii, Mwanaidi

The influence of brand name on consumers buying decision : a case of mobile phone in Dodoma municipality. Mwanaidi Shafii - Dodoma The University Of Dodoma 2014 - xiii, 85p.: ill. 30cm.

Includes bibliographical references

DIS HF 5415.3 / .S53, 2014
© The University of Dodoma 2020