Analysis of the impact of CRM on non-consumer customers' buying behavior :
Mnamata, Rahman Shaaban
Analysis of the impact of CRM on non-consumer customers' buying behavior : a case of Tanzania Cigarette Company (TCC) / Rahman Shaaban Mnamata - Dodoma: The University of Dodoma, 2015 - xi, 70 p. : some col. ill. ; 30 cm.
Includes references
Marketing--Tanzania
Customer relations --Tanzania
Customer buying behaviour--Tanzania
Tanzania Cigarette Company--Tanzania
TCC--Tanzania
Research design--Tanzania
Sampling--Tanzania
Sample size--Tanzania
Data collection--Tanzania
Data analysis--Tanzania
Ethics--Tanzania
DIS HF 5415.5 / .M63 2014
Analysis of the impact of CRM on non-consumer customers' buying behavior : a case of Tanzania Cigarette Company (TCC) / Rahman Shaaban Mnamata - Dodoma: The University of Dodoma, 2015 - xi, 70 p. : some col. ill. ; 30 cm.
Includes references
Marketing--Tanzania
Customer relations --Tanzania
Customer buying behaviour--Tanzania
Tanzania Cigarette Company--Tanzania
TCC--Tanzania
Research design--Tanzania
Sampling--Tanzania
Sample size--Tanzania
Data collection--Tanzania
Data analysis--Tanzania
Ethics--Tanzania
DIS HF 5415.5 / .M63 2014