The influence of Marketing mix strategies on customers choice among restaurants in Dodoma city when mediated by social networking:/ (Record no. 36756)
[ view plain ]
000 -LEADER | |
---|---|
fixed length control field | 00765nam a22002057a 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 220525b ||||| |||| 00| 0 eng d |
050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HM742 |
Item number | .D63M45 2019 |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | MGISHA, Innocent Biman |
9 (RLIN) | 99770 |
245 ## - TITLE STATEMENT | |
Title | The influence of Marketing mix strategies on customers choice among restaurants in Dodoma city when mediated by social networking:/ |
Remainder of title | a case of Dodoma city |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc | Dodoma: |
Name of publisher, distributor, etc | University of Dodoma. |
Date of publication, distribution, etc | 2019 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xiv, 105p.: |
Other physical details | ill.; |
Dimensions | 30cm. |
521 ## - TARGET AUDIENCE NOTE | |
Target audience note | includes reference |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Marketing mix |
9 (RLIN) | 82074 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Customer's choice |
9 (RLIN) | 99771 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Product strategy |
9 (RLIN) | 74134 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Pricing strategy |
9 (RLIN) | 72531 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Promotion strategy |
9 (RLIN) | 76909 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Social Networking-Dodoma |
9 (RLIN) | 99772 |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Library of Congress Classification |
Item type | Dissertations |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Library of Congress Classification | Not For Loan | Non-fiction | Business, Economics and Law Library Collection | Business, Economics and Law Library Collection | Postgraduate | 25/05/2022 | legal deposit | HM 742.D63M45 2019 | 18431656 | 25/05/2022 | C.1 | 25/05/2022 | Dissertations | ||||
Library of Congress Classification | Not For Loan | Non-fiction | Business, Economics and Law Library Collection | Business, Economics and Law Library Collection | Postgraduate | 25/05/2022 | legal deposit | HM742.D63M45 2019 | 18431657 | 25/05/2022 | C.2 | 25/05/2022 | Dissertations | ||||
Library of Congress Classification | Not For Loan | Non-fiction | Business, Economics and Law Library Collection | Business, Economics and Law Library Collection | Postgraduate | 25/05/2022 | Legal deposit | HM 742.D63M45 2019 | 18431658 | 25/05/2022 | C.3 | 25/05/2022 | Dissertations |