Entry Topical Term

Number of records used in: 1

001 - CONTROL NUMBER

• control field: 81992

003 - CONTROL NUMBER IDENTIFIER

• control field: OSt

005 - DATE AND TIME OF LATEST TRANSACTION

• control field: 20200522102651.0

008 - FIXED-LENGTH DATA ELEMENTS

• fixed length control field: 200522|| aca||aabn | a|a d

040 ## - CATALOGING SOURCE

• Original cataloging agency: OSt
• Transcribing agency: OSt

150 ## - HEADING--TOPICAL TERM

• Topical term or geographic name entry element: Consumer marketing

670 ## - SOURCE DATA FOUND

• Source citation: Work cat.: (OSt)29050: Akaro, Hendry. V 66664, Assessment of the performance of internet as an integrated marketing communication tool in Tanzania :, 2011