Marketing / Eric N. Berkowitz ... [et al.].

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Material type: Text

TextSeries: The Irwin series in marketingPublication details: Chicago, Ill. : Irwin, c1997.Edition: 5th edDescription: xxxii, 736 p. : col. ill. ; 29 cmISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Books	Business, Economics and Law Library Collection	HF5410. .M37, 2003 (Browse shelf(Opens below))	Available		15625

Includes bibliographical references (p. 674-695) and indexes.

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