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Marketing : basic concepts and decisions / William M. Pride and O.C. Ferrell.

By: Contributor(s): Material type: TextTextPublication details: Boston : Houghton Mifflin, 1987Edition: 5th edDescription: xxx, 766 p. : ill.; 26 cmISBN:
  • 0395357101
Subject(s): LOC classification:
  • HF5415 .P75 1987
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode
Books Books Business, Economics and Law Library Collection General Collection Non-fiction HF5415 .P75 1987 (Browse shelf(Opens below)) C.1 Available 15683
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HF 5415 .P47 2003 Essentials of marketing : HF 5415 .P47 2003 Essentials of marketing : HF 5415 .P47 2003 Essentials of marketing : HF5415 .P75 1987 Marketing : HF 5415 .P75 2000 Marketing : HF 5415 .P75 2000 Marketing : HF5415 .P75 2004 Foundations of marketing /

Includes bibliographical references and indexes.

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