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Market driven strategy : processes for creating value / George S. Day.

By: Material type: TextTextPublication details: New York : Free Press ; London : Collier Macmillan, c1990.Description: ix, 405 p. : ill. ; 24 cmISBN:
  • 0029072115 :
Subject(s): DDC classification:
  • 658.8/02 20
LOC classification:
  • HF5415.13 .D368 1990
Online resources:
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Holdings
Item type Current library Call number Status Date due Barcode
Books Books Informatics and Virtual Education Library Collection General Collection HF5415.13 .D368 1990 (Browse shelf(Opens below)) Available 647
Browsing Informatics and Virtual Education Library Collection shelves, Shelving location: General Collection Close shelf browser (Hides shelf browser)
HF5415.13 .A454 1989 Market driven management : HF5415.13.C6348 1995 The marketing plan HF5415.13.D367 1999 The market driven organization : HF5415.13 .D368 1990 Market driven strategy : HF5415.13.G753 1997 Leveraging the corporate brand HF5415.13 .H87 2007 Business marketing management : HF 5415.13 .M34 1990 Marketing 2000 and beyond /

Includes bibliographical references (p. 377-394) and index.

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