Strategic marketing problems : cases and comments / Roger A. Kerin and Robert A. Peterson.
Material type: TextPublication details: Englewood Cliffs, N.J. : Prentice-Hall, 1995Edition: 7th edDescription: xiv, 738 p. : ill. ; 26 cmISBN:- 0131819429
- HF5415.135 .K47 1995
Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Books | Business, Economics and Law Library Collection General Collection | Reference | HF5415.135 .K47 1995 (Browse shelf(Opens below)) | C.1 | Not For Loan | 175281 |
Includes bibliographical references and indexes.
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