Basic marketing : a global-managerial approach / Stanley J. Shapiro, William D. Perreault and E. Jerome Mc Cartahy
Material type: TextPublication details: London : Times mirror books, 1996Edition: 8th edDescription: xxv, 962 p. : col. ill. ,charts, graphs ; 26cmISBN:- 0256186715
- HF5415.13 .S53 1996
Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Books | Business, Economics and Law Library Collection General Collection | Non-fiction | HF5415.13 .S53 1996 (Browse shelf(Opens below)) | C.1 | Available | 1837512 | ||
Books | Business, Economics and Law Library Collection General Collection | Non-fiction | HF5415.13 .S53 1996 (Browse shelf(Opens below)) | C.2 | Available | 1837517 |
Browsing Business, Economics and Law Library Collection shelves, Shelving location: General Collection, Collection: Non-fiction Close shelf browser (Hides shelf browser)
HF5415.13.P47 2005 Applications in basic marketing : | HF5415.13 .P48 2004 Marketing management : | HF5415.13 .P48 2004 Marketing management : | HF5415.13 .S53 1996 Basic marketing : | HF5415.13 .S53 1996 Basic marketing : | HF 5415.13 .V56 2000 Cases in strategic marketing management / | HF5415.13 .W45 1992 Bringing total quality to sales / |
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