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Managerial economics / Ivan Png.

By: Material type: TextTextPublisher: New York : Routledge, 2022Edition: 6th edDescription: xv, 322 p. : ill. ; 24 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781032145426
  • 9781032145402
Subject(s): Additional physical formats: Online version:: Managerial economicsDDC classification:
  • 338.5024/658 23
LOC classification:
  • HD30.22 .P62 2022
Summary: "Now in its sixth edition, Ivan Png's Managerial Economics has been extensively revised with an introductory chapter emphasizing decision-making and behavioral biases, intensive application to current business and economic issues including technology, globalization, and pandemics, a closing chapter highlighting business responses to climate change, as well as a streamlined presentation focusing on the economics that managers need to know. As always, the text presents the key concepts of microeconomics intuitively, without sophisticated mathematics. Throughout, it emphasizes actual management applications. The new sixth edition is updated with fresh up-to-date vignettes and discussion questions from all over the world and enhanced with detailed instructor supplements. It is an ideal text for any course focusing on the practical application of microeconomic principles to management. Truly useful economics for managers. In the words of one professor, "I can use your book for serious conversation with adult students.""-- Provided by publisher.
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode
Books Books Business, Economics and Law Library Collection Special Reserve Non-fiction HD30.22 .P62 2022 (Browse shelf(Opens below)) C.1 Not For Loan 181839682
Books Books Business, Economics and Law Library Collection General Collection Non-fiction HD30.22 .P62 2022 (Browse shelf(Opens below)) C.2 Available 181839683

Revised edition of the author's Managerial economics, 2016.

Includes bibliographical references and index.

"Now in its sixth edition, Ivan Png's Managerial Economics has been extensively revised with an introductory chapter emphasizing decision-making and behavioral biases, intensive application to current business and economic issues including technology, globalization, and pandemics, a closing chapter highlighting business responses to climate change, as well as a streamlined presentation focusing on the economics that managers need to know. As always, the text presents the key concepts of microeconomics intuitively, without sophisticated mathematics. Throughout, it emphasizes actual management applications. The new sixth edition is updated with fresh up-to-date vignettes and discussion questions from all over the world and enhanced with detailed instructor supplements. It is an ideal text for any course focusing on the practical application of microeconomic principles to management. Truly useful economics for managers. In the words of one professor, "I can use your book for serious conversation with adult students.""-- Provided by publisher.

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