Value-Based marketing: Marketing strategies for corporate growth and shareholder value Peter Doyle
Material type: TextPublication details: England: John Wiley and Sons, 2008Description: xii, 367p. : ill. ; 25 cmISBN:- 9780470773147
- HF 5415.13 .D59 2008
Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Books | Business, Economics and Law Library Collection Postgraduate | Non-fiction | HF 5415.13 .D59 2008 (Browse shelf(Opens below)) | C.1 | Not For Loan | 177556 | ||
Books | Business, Economics and Law Library Collection Postgraduate | Non-fiction | HF 5415.13 .D59 2008 (Browse shelf(Opens below)) | C.2 | Available | 177560 |
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HF 5415.126.T35 2014 Principles of direct,database and digital marketing/ | HF 5415.1265.C43 2022 Digital marketing/ | HF 5415.1265.C43 2022 Digital marketing/ | HF 5415.13 .D59 2008 Value-Based marketing: Marketing strategies for corporate growth and shareholder value | HF 5415.13 .D59 2008 Value-Based marketing: Marketing strategies for corporate growth and shareholder value | HF 5415.13.G67 2015 Retail marketing managemant: principles and practice: | HF 5415.13.G67 2015 Retail marketing managemant: principles and practice: |
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