Marketing research : an applied orientation / Naresh K. Malhotra.
Material type: TextPublication details: Upper Saddle River, NJ : Pearson/Prentice Hall, c2007.Edition: 5th edDescription: 1 v. (various pagings) : ill., map ; 29 cm. + 1 CD-ROM (4 3/4 in.)ISBN:- 0132279460
- 0132221179
- 9780132221177
- 658.8/3 22
- HF5415.2 .M29 2007
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Books | Business, Economics and Law Library Collection | HF5415.2 .M29 2007 (Browse shelf(Opens below)) | 1-2 | Available | 3860 | ||
Books | Business, Economics and Law Library Collection | HF5415.2 .M29 2007 (Browse shelf(Opens below)) | 2-2 | Available | 14988 |
"SPSS student version 14.0"--CD-ROM.
Includes bibliographical references and index.
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