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Integrated advertising, promotion & marketing communications / Kenneth E. Clow and Donald Baack

By: Contributor(s): Material type: TextTextPublication details: New Jersey: Pearson Prentice Hall, 2007Edition: 3rd edDescription: xix, 515 p. : ill. ; 29 cmISBN:
  • 978-81-203-3305-5
Subject(s): LOC classification:
  • HF 5415.123 .C56 2007
Online resources:
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Holdings
Item type Current library Collection Call number Copy number Status Date due Barcode
Books Books Business, Economics and Law Library Collection General Collection Non-fiction HF 5415.123 .C56 2007 (Browse shelf(Opens below)) C.1 Missing 6123
Books Books Business, Economics and Law Library Collection General Collection Non-fiction HF 5415.123 .C56 2007 (Browse shelf(Opens below)) C.2 Available 6124
Books Books Business, Economics and Law Library Collection General Collection Non-fiction HF 5415.123 .C56 2007 (Browse shelf(Opens below)) C.3 Available 6940

Includes indexes

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