TY - BOOK AU - Golden,Lawrence G. AU - Zimmerman,Donald A. TI - Effective retailing SN - 0395362873 AV - HF 5429 .G58 1986 PY - 1986/// CY - Boston PB - Houghton Mifflin KW - Retail trade KW - Consumer behavior KW - Site selection KW - Store security KW - Inventory control KW - Advertising N1 - Includes bibliographical references and index ER -