TY  - BOOK
AU  - Patterson,Marvin L.
AU  - Fenoglio,John A.
TI  - Leading product innovation: accelerating growth in a product-based business 
SN  - 0-471-34517-2 (cloth : alk. paper)
AV  - HD69 .N4P38 1999
PY  - 1999///
CY  - New York
PB  - John Wiley & Sons
KW  - Leading product
KW  - Innovation
N1  - Includes index
ER  -