TY - BOOK AU - Kotler,Philip AU - Fahey,Liam TI - The new competition SN - 0136120784 AV - HF 5415.12 .K68 1985 PY - 1985/// CY - New jersety PB - Prentice-Hall KW - New Competition KW - Export marketing KW - Market leadership N1 - Includes index ER -