TY  - BOOK
AU  - Smith,Scott M.
AU  - Albaum,Gerald S.
TI  - Fundamentals of marketing research
SN  - 0761988521
AV  - HF5415.2 .S65  2005
PY  - 2005///
CY  - London
PB  -  Sage publications.
KW  - Marketing research
N1  - Includes  index
ER  -