TY  - BOOK
AU  - Wood,Elizabeth J.
AU  - Young,Victoria L.
TI  - Strategic marketing for libraries: a handbook 
SN  - 0313244057 (lib. bdg. : alk. paper)
AV  - Z716.3 .W66  1988
U1  - 021.7 19
PY  - 1988///
CY  - New York
PB  - Greenwood Press
KW  - Libraries
KW  - Public relations
KW  - Marketing
KW  - Library planning
N1  - Includes bibliographies and index
ER  -