TY  - BOOK
AU  - Yopp, Jan J.
AU  - Mcadams, Katherine
TI  - Reading audiences: A guide to media writing 
SN  - 0205359221
AV  - P96 .A86M38, 2003
PY  - 2003///
CY  - New York
PB  - Pearson Education
KW  - Literature
N1  - Includes bibliographical references
ER  -