TY  - BOOK
AU  - Mnamata, Rahman Shaaban
TI  - Analysis of the impact of CRM on non-consumer customers' buying behavior: a case of Tanzania Cigarette Company (TCC) 
AV  - DIS HF 5415.5 .M63 2014
PY  - 2015///
CY  - Dodoma
PB  - The University of Dodoma
KW  - Marketing
KW  - Tanzania
KW  - Customer relations
KW  - Customer buying behaviour
KW  - Tanzania Cigarette Company
KW  - TCC
KW  - Research design
KW  - Sampling
KW  - Sample size
KW  - Data collection
KW  - Data analysis
KW  - Ethics
N1  - Includes references
ER  -