TY  - BOOK
AU  - KINABO, Linnar
TI  - The perceptions and practices of relationship marketing in Tanzanian banking industry: The case of National Microfinance Bank (NMB)
AV  - DIS HG 1616 .M3K56  2011
PY  - 2011///
CY  - Tanzania
PB  - University of Dodoma
KW  - Banking industry
KW  - Marketing
KW  - Trust
KW  - Customer attraction
KW  - Bonds
KW  - Relationship Commitment
ER  -