TY  - BOOK
AU  - Marwa, John Mwita
TI  - The Relationship between customer retantion strategies and customer loyalty in the banking sector in Tanzania: a case study of CRDBbank PLC in Dodoma municipality 
AV  - DIS HF 5415.5 .M37 2017
PY  - 2017///
CY  - Dodoma
PB  - The University of Dodoma
KW  - Marketing strategy
KW  - Customer services
KW  - Customer relations
KW  - Pricing product
KW  - Development strategy
KW  - Technology strategy
ER  -