TY  - BOOK
AU  - Harner,Sandra W.
AU  - Zimmerman,Tom G
TI  - Technical marketing communication
SN  - 0-205-32444-4
AV  - T 10.5 .H37  2002
PY  - 2002///
CY  - New York: 
PB  - Longman
KW  - Communication of technical information
KW  - Technological innovations
KW  - Marketing
KW  - Communication in marketing
N1  - includes index
ER  -