TY  - BOOK
AU  - Gutzman,Alexis D.
TI  - The e-commerce arsenal: 12 technologies you need to prevail in the digital arena 
SN  - 0-8144-0623-8
AV  - HF 5548.32 .G88 2001
PY  - 2001///
CY  - New York
PB  - AMACOM
KW  - Electronic commerce
KW  - Web sites
KW  - Internet advertising
KW  - Internet marketing
KW  - M-commerce
KW  - Globalization
KW  - Resources
N1  - Includes  index
ER  -