TY - BOOK AU - Stern,Louis W. AU - Ansary,Adel I. TI - Marketing channels SN - 0135537363 : AV - HF5415.129 .S75 1992 U1 - 658.8/4 20 PY - 1992/// CY - Englewood Cliffs, NJ PB - Prentice Hall KW - Marketing channels N1 - Includes bibliographical references and indexes ER -