TY  - BOOK
AU  - Farese, Lois Schneider
AU  - Kimbrell, Grady
AU  - Woloszyk, Carl A.
TI  - Marketing essentials
SN  - 0026406012 
AV  - HF 5415 .F37 1997
PY  - 1997///
CY  - New York
PB  - Glencoe/McGraw-Hill
KW  - Marketing
KW  - Marketing essentials
N1  - Includes index
ER  -