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1.
Strategic marketing management : text and cases / O.C. Ferrell, George H. Lucas and David Luck by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cincinnati : College Division, South-Western Publishing Company, 1994
Availability: Items available for reference: Business, Economics and Law Library Collection: Not For Loan (1)Call number: HF 5415.13 .F47 1994.

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2.
Business ethics : ethical decision making and cases / O.C. Ferrell, John Fraedrich, Linda Ferrell by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Houghton Mifflin, 2002
Availability: Items available for reference: Business, Economics and Law Library Collection: Not For Loan (1)Call number: HF5387 .F45 2002.

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