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1.
Basic marketing: a global-managerial approach/ William D. Perreault and E. Jerome McCarthy by
Edition: 14th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston: McGraw-Hill, 2002
Availability: Items available for loan: Business, Economics and Law Library Collection (3)Call number: HF 5415.13 .P47 2002, ...

2.
Essentials of marketing : a global-managerial approach / William D. Perreault and E. Jerome McCarthy by
Edition: 10th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill, 2003
Availability: Items available for loan: Business, Economics and Law Library Collection (5)Call number: HF 5415 .P47 2003, ... Items available for reference: Business, Economics and Law Library Collection: Not For Loan (1)Call number: HF 5415 .P47 2003.

3.
Essentials of marketing / E. Jerome McCarthy and William D. Perreault by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Irwin, 1991
Availability: Items available for loan: Business, Economics and Law Library Collection (2)Call number: HF 5415.M33 1991, ...

4.
Essentials of marketing : a global-managerial approach / E. Jerome McCarthy and William D. Perreault by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Irwin, 1994
Availability: Items available for loan: Business, Economics and Law Library Collection (1)Call number: HF5415.M378 1994.

5.
Essentials of marketing / E. Jerome McCarthy, Stanley J. Shapiro, William D. Perreault, Jr. by
Edition: 3rd Canadian ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Homewood, IL : Irwin, c1991
Availability: Items available for loan: Business, Economics and Law Library Collection (1)Call number: HF5415 .M378 1991b.

6.
Basic marketing : a managerial approach / E. Jerome McCarthy, Stanley J. Shapiro, William D. Perreault, Jr. by
Edition: 5th Canadian ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Homewood, IL : Irwin, 1989
Availability: Items available for loan: Business, Economics and Law Library Collection (1)Call number: HF5415.13 .M369 1989.

7.
Basic marketing : a global-managerial approach / William D. Perreault and E. Jerome McCarthy by
Edition: 15th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill, 2005
Availability: Items available for loan: Business, Economics and Law Library Collection (25)Call number: HF5415.13.M369 2005, ...

8.
Basic marketing : a managerial approach / E. Jerome McCarthy, and Andrew A. Brogowicz by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Homewood : Irwin, 1981
Availability: Items available for loan: Business, Economics and Law Library Collection (1)Call number: HF 5415.13 .M33 1981.

9.
Learning aid for use with basic marketing : a global managerial approach / Stanley J. Shapiro ... [et al] by
Edition: 10th Canadian ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : McGraw-Hill, 2002
Availability: Items available for loan: Business, Economics and Law Library Collection (3)Call number: HF5410.B37 2002, ...

10.
Applications in basic marketing : clippings from the popular business press / William D. Perreault & E. Jerome McCarthy by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : McGraw-Hill, 2003
Availability: Items available for loan: Business, Economics and Law Library Collection (5)Call number: HF1101 .A67 2003, ...

11.
Basic marketing : a global -managerial approach Wong, Kenneth B. ...[et all.] by
Edition: 11th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Mc Graw-hill, 2005
Availability: Items available for loan: Business, Economics and Law Library Collection (1)Call number: HF5410 .C37 2005.

12.
Basic marketing : a managerial approach / E. Jerome McCarthy, William D. Perreault, Jr. by Series: The Irwin series in marketing
Edition: 9th canadian ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Homewood, Ill. : Irwin, 1999
Availability: Items available for loan: Business, Economics and Law Library Collection (1)Call number: HF5415.13 .M31 1999.

13.
Learning aid for use with Basic marketing : a global managerial approach/ William D. Perreault & Jerome McCarthy by
Edition: 15th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: Juvenile;
Publication details: Boston : Irwin, 2005
Availability: Items available for loan: Business, Economics and Law Library Collection (2)Call number: HF5415.13 .P47 2005, ...

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