Value-Based marketing: Marketing strategies for corporate growth and shareholder value Peter Doyle
Material type:
TextPublication details: England: John Wiley and Sons, 2008Description: xii, 367p. : ill. ; 25 cmISBN: - 9780470773147
- HF 5415.13 .D59 2008
| Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
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Books
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Business, Economics and Law Library Collection Postgraduate | Non-fiction | HF 5415.13 .D59 2008 (Browse shelf(Opens below)) | C.1 | Not For Loan | 177556 | ||
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Books
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Business, Economics and Law Library Collection Postgraduate | Non-fiction | HF 5415.13 .D59 2008 (Browse shelf(Opens below)) | C.2 | Available | 177560 |
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