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1.
Key concepts in marketing / Jonathan Sutherland and Diane Canwell by Series: Palgrave key concepts
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Palgrave Macmillan. 2004
Availability: Items available for loan: Business, Economics and Law Library Collection (1)Call number: HF5412 .S88 2004.

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2.
The encyclopaedic dictionary of marketing / Kaleem Mohammed Khan, and Mohammed Naved Khan by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Response Books, 2006
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Availability: Items available for reference: Business, Economics and Law Library Collection: Not For Loan (2)Call number: HF 5412 .K43 2006, ...

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