The University of Dodoma Library Catalog

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1. Marketing / Dhruv Grewal and Michael Levy

by Grewal, Dhruv | Levy, Michael.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill Irwin, 2008Online access: Click here to access online Availability: Items available for loan: Library Collection of Informatics and Virtual Education [Call number: HF5415 .G675 2008] (1), Library, Collection of Business Studies and Law [Call number: HF5415.G74 2008] (6). Items available for reference: Library, Collection of Business Studies and Law [Call number: HF5415.G74 2008] (1).

2. Business marketing/ Frank G. Bingham

by Bingham, Frank G | Gomes, Roger [Joint author].

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Lincolnwood : NTC/Contemporary Publishing Group, 2001Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF 5415.1263 .B56 2001] (3).

3. Essentials of marketing / Frances Brassington and Stephen Pettitt

by Brassington, Frances | Pettitt, Stephen.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : Prentice Hall Financial Times, 2007Online access: Click here to access online Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF5415.B73 2007] (4). Items available for reference: Library, Collection of Business Studies and Law [Call number: HF5415.B73 2007] (1).

4. Marketing / Eric N. Berkowitz

by Berkowitz, Eric N [author] | Kerin, Roger A [author] | Rudelius, William [author].

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: St. Louis: Times Mirror/Mosby College Pub., 1986Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF5415 .B47 1986] (1).

5. Marketing / Eric N. Berkowitz ...[et al.]

by Berkowitz, Eric N [Joint author] | Kerine, Roger A | Hartley, Willium.

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : Irwin/McGraw-Hill, 2000Online access: Click here to access online Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF 5415 .M37 2000] (2). Items available for reference: Library, Collection of Business Studies and Law [Call number: HF 5415 .M37 2000] (2).

6. Marketing: concepts and strategies/ Dibb, Sally ...[et al.]

by Dibb, Sally.

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : Houghton Mifflin, 1997Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF 5415 .D53 1997] (1).

7. Basic marketing : a global-managerial approach / Stanley J. Shapiro, William D. Perreault and E. Jerome Mc Cartahy

by Shapiro, Stanley J | Perreault, William D | McCartahy, E. Jerome.

Edition: 8th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London : Times mirror books, 1996Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF5415.13 .S53 1996] (2).

8. International marketing / Michael R. Czinkota and Iikka A. Ronkoinen

by Czinkota, Michael R.

Edition: 8th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London : Thomson South-western, 2007Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF1416 .B476 2002] (1).

9. Basic marketing : a managerial approach / E. Jerome McCarthy, William D. Perreault, Jr.

by McCarthy, E. Jerome (Edmund Jerome) | Perreault, William D.

Edition: 9th canadian ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Homewood, Ill. : Irwin, 1999Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF5415.13 .M31 1999] (1).

10. The Contemporary marketing Environment / Louis E. Boone and David L. Kurtz

by Boone, Louis E.

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF5415 .B66 1989] (1).

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