The University of Dodoma Library Catalog

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1. Marketing : the core / Roger A. Kerin, Steven W. Hartley and William Rudelius

by KERIN, Roger A | Hartley, Steven William [Joint author] | Rudelius, William [Joint author].

Edition: 2ndMaterial type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill/Irwin, 2007Online access: Click here to access online Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF 5415 .K452 2007] (7). Items available for reference: Library, Collection of Business Studies and Law [Call number: HF 5415 .K452 2007] (1).

2. Marketing : creating value for customers / Gilbert A. Churchill and J. Paul Peter

by Churchill, Gilbert A | Peter, J. Paul [Joint author].

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : Irwin/McGraw Hill, 1998Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF 5415 .C52 1998] (1).

3. Marketing / Roger A. Kerin ... [et al.]

by Kerin, Roger A.

Edition: 7th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill/Irwin, 2003Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF 5415 .M29 2007] (6). Items available for reference: Library, Collection of Business Studies and Law [Call number: HF 5415 .M29 2002] (1).

4. Marketing : best practices / K. Douglas Hoffman ... [et al.]

by Hoffman, K. Douglas.

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Mason : Thomson/South-Western, 2003Online access: Click here to access online Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF 5415 .M29 2003] (2).

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