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1.
Essentials of marketing : a global-managerial approach / William D. Perreault and E. Jerome McCarthy by
Edition: 10th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : McGraw-Hill, 2003
Availability: Items available for loan: Business, Economics and Law Library Collection (5)Call number: HF 5415 .P47 2003, ... Items available for reference: Business, Economics and Law Library Collection: Not For Loan (1)Call number: HF 5415 .P47 2003.

2.
Getting competitive : middle managers and the cycle time ethic / by Philip R. Thomas with Kenneth R. Martin by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, 1991
Availability: Items available for loan: Education Library Collection (1)Call number: HF 5415.155 .T48 1991.

3.
Managing new products : the power of innovation / Thomas D. Kuczmarski by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Jersey : Prentice Hall. 1992
Availability: Items available for loan: Business, Economics and Law Library Collection (1)Call number: HF5415.153 .K83 1992.

4.
Product strategy for high technology companies : accelerating your business to web speed / Michael E. McGrath by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : McGraw-Hill, 2001
Availability: Items available for loan: Business, Economics and Law Library Collection (1)Call number: HD 30.28 .M34 2001.

5.
Product and services management / George J. Avlonitis and Paulina Papastathopoulou by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : SAGE Publications. 2006
Availability: Items available for loan: Business, Economics and Law Library Collection (2)Call number: HF415.15 .A95 2006, ...

6.
Product creation : the heart of the enterprise from engineering to e-commerce / Philip H. Francis by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Free Press. 2000
Availability: Items available for loan: Business, Economics and Law Library Collection (1)Call number: HF5415.153 .F73 2000.

7.
The product development challenge : competing through speed, quality, and creativity / Kim B. Clark and Steven C. Wheelwright (Eds.) by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Harvard Business School Press, 1994
Availability: Items available for loan: Business, Economics and Law Library Collection (1)Call number: HD31 .P76 1994.

8.
People and product management in manufacturing / Johnson A. Edosomwan(Ed) by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Elsevier, 1990
Availability: Items available for loan: Business, Economics and Law Library Collection (1)Call number: HD 9720.5 .P46 1990.

9.
Revolutionizing product development : quantum leaps in speed, efficiency, and quality / Steven C. Wheelwright and Kim B. Clark by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Maxwell Macmillan Canada, 1992
Availability: Items available for loan: Business, Economics and Law Library Collection (1)Call number: HF5415.153 .W44 1992.

10.
Marketing essentials / Lois Schneider Farese, Grady Kimbrell and Carl A. Woloszyk by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York: Glencoe/McGraw-Hill, 1997
Availability: Items available for loan: Business, Economics and Law Library Collection (6)Call number: HF 5415 .F37 1997, ...

11.
Product design : techniques in reverse engineering and new product development / Kevin N. Otto, Kristen L. Wood. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, NJ : Prentice Hall, c2001
Availability: Items available for loan: Informatics and Virtual Education Library Collection (10)Call number: TS171 .O88 2001, ...

12.
Innovation management and new product development / Paul Trott, Portsmouth Business School. by
Edition: Sixth Edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Availability: Items available for loan: Informatics and Virtual Education Library Collection (5)Call number: HD45 .T76 2017, ... Items available for reference: Informatics and Virtual Education Library Collection: Not For Loan (5)Call number: HD45 .T76 2017, ...

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