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1.
The one to one future : building relationships one customer at a time / Don Peppers and Martha Rogers. by
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Currency Doubleday, 1993
Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF5415.127 .P47 1993.

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2.
Seeking customers / edited, with an introduction by Benson P. Shapiro and John J. Sviokla. by Series: The Harvard business review book series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, MA : Harvard Business School Pub., c1993
Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF5438.25.S4341993.

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