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A Strategic approach to business marketing / edited by Robert E. Spekman, David T. Wilson. by Series: Proceedings series (American Marketing Association)
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago, Ill. : American Marketing Association, c1985
Availability: Items available for loan: Informatics and Virtual Education Library Collection (1)Call number: HF5415 .S8686 1985.

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2.
A strategic approach to business marketing / Robert E. Spekman and David T. Wilson ( ED ) by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago : American Marketing Association, 1985
Availability: Items available for loan: Business, Economics and Law Library Collection (1)Call number: HF5415 .S77 1985.

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