The University of Dodoma Library Catalog

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1. Assessment of constraints and prospects of sales performance of VETA-Hotel : A case of Veta - Hotel in Dodoma Angela Aluko

by ALUKO, Angela.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Dodoma: The university of Dodoma, 2010Availability: Items available for reference: Library, Collection of Business Studies and Law [Call number: DIS HF 5438.4 .A48 2010] (2).

2. Applications in basic marketing : clippings from the popular business press / William D. Perreault and E. Jerome McCarthy

by Perreault, William D | McCarthy, E. Jerome [Joint author].

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London : McGraw-Hill, 2003Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF 1101 .P47 2003] (5).

3. Introduction to marketing concepts / Graeme Drummond and John Ensor

by Drummond, Graeme | Ensor, John [Joint author].

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London: Elsevier, 2005Online access: Click here to access online Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF 5415 .D756 2005] (2).

4. Basic marketing : a global-managerial approach/ William D. Perreault and E. Jerome McCarthy

by PERREAULT, William D | McCarthy, E. Jerome [Joint author].

Edition: 14th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill, 2002Online access: Click here to access online Availability: Items available for loan: Library Collection of Informatics and Virtual Education [Call number: HF5415.13 .M369 2002] (1), Library, Collection of Business Studies and Law [Call number: HF 5415.13 .M369 2002] (2). Items available for reference: Library, Collection of Business Studies and Law [Call number: HF 5415.13 .M369 2002] (1).

5. Essentials of marketing : a global-managerial approach / William D. Perreault and E. Jerome McCarthy

by Perreault, William D | McCarthy, E. Jerome [Joint author].

Edition: 9th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : McGraw-Hill, 2003Online access: Click here to access online Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF 5415 .M378 2003] (5).

6. International marketing / Vern Terpstra and Ravi Sarathy

by Terpstra, Vern | Sarathy, Ravi [Joint author].

Edition: 8th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Fort Worth : Dryden Press, 2000Online access: Click here to access online Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF 1416 .T48 2000] (4).

7. Essentials of marketing / E. Jerome McCarthy and William D. Perreault

by McCarthy, E. Jerome | Perreault, William D [Joint author].

Edition: 5th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : Irwin, 1991Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF 5415 .M378 1991] (2).

8. The portable MBA in marketing / Charles D. Schewe and Alexander Watson Hiam

by Schewe, Charles D | Hiam, Alexander Watson [Joint author].

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : Wiley, 1998Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF 5415.13 .H47 1998] (1).

9. Marketing : creating value for customers / Gilbert A. Churchill and J. Paul Peter

by Churchill, Gilbert A | Peter, J. Paul [Joint author].

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : Irwin/McGraw Hill, 1998Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF 5415 .C52 1998] (1).

10. Cases in strategic marketing / David Rosenthal and Lew G. Brown

by Rosenthal, David W | Brown, Lew G [Joint author].

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, NJ : Prentice Hall, 2000Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF 5415.135 .R67 2000] (1).

11. Essentials of marketing : a global-managerial approach / E. Jerome McCarthy and William D. Perreault

by McCarthy, E. Jerome | Perreault, William D [Joint author].

Edition: 6th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Burr Ridge : Irwin, 1994Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF 5415 .M378 1994] (1).

12. Essentials of marketing / Frances Brassington and Stephen Pettitt

by Brassington, Frances | Pettitt, Stephen [Joint author].

Edition: 2nd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : Prentice Hall Financial Times, 2007Online access: Click here to access online Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF 5415 .B6336 2007] (2). Lost (3).

13. Ethics and the conduct of business / John R. Boatright

by Boatright, John Raymond.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New Jersey : Prentice Hall, 1993Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF 5387 .B6 1993] (1).

14. Effective small business management / Norman M. Scarborough, Thomas W. Zimmerer and William Naumes, case editor.

by Scarborough, Norman M | Zimmerer, Thomas [Joint author] | Naumes, William [Case editor].

Edition: 3rd ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Columbus : Merrill Publishing Company, 1991Availability: No items available Damaged (1).

15. Introduction to business / Julian E. Gaspar ... [et al.]

by Gaspar, Julian E [Author].

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Boston : Houghton Mifflin Company, 2006Online access: Click here to access online Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HD 31 .I596 2006] (1). Lost (2).

16. Family business / Ernesto J. Poza

by Poza, Ernesto J.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Mason, Ohio : Thomson/South-Western, 2004Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HD 62.25 .P687 2004] (2).

17. Environmental engineering and support services : a handbook for exporters from developing countries / International Trade Centre

by International Trade Centre.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Geneva : International Trade Centre UNCTAD/WTO, 1997Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HD 9718 .D44W45 1997] (1).

18. The environment of marketing behavior: selections from the literature Robert J. Holloway and Robert S. Hancock

by Holloway, Robert J | Hancock, Robert Spencer [joint author].

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York: John Wiley & sons, 1964Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF5415 .H742 1964] (1).

19. Fundamentals of marketing / William J. Stanton, Charles Futrell.

by Stanton, William J | Futrell, Charles.

Edition: 8th ed.Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: New York : McGraw-Hill, 1987Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF5415 .S745 1987] (1).

20. Principles & practice of marketing / Jim Blythe

by Blythe, Jim.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: London : Thomson, 2014Online access: Click here to access online Availability: Items available for loan: Library, Collection of Business Studies and Law [Call number: HF 5415 .B48 2006] (2).

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