000 | 00535cam a22001574a 4500 | ||
---|---|---|---|
008 | 061106s2007 caua b 000 0 eng | ||
020 | _a987-1-4129-2123-7 | ||
050 | 0 | 0 |
_aHF 5415.2 _b.F86 2007 |
245 | 0 | 0 |
_aFundamentals of marketing research: _cvolume I/ _bNaresh Malhotra [Ed.] |
260 |
_aThousand Oaks, CA: _bSage Publications, _c2007 |
||
300 |
_aliii, 420 p.: _bill.; _c24 cm |
||
504 | _aIncludes bibliographical references | ||
650 | 0 |
_aMarketing research _934065 |
|
700 | 1 |
_aMalhotra, Naresh K. _96301 |
|
942 |
_2lcc _cBK |
||
999 |
_c14861 _d14861 |