000 | 00700pam a2200229 a 4500 | ||
---|---|---|---|
999 |
_c19838 _d19838 |
||
001 | 710613 | ||
005 | 20230316162701.0 | ||
008 | 970925s1998 njua b 001 0 eng | ||
010 | _a 97040898 | ||
020 | _a0-13-597881-5 | ||
050 | 0 | 0 |
_aHF5823 _b.W45 1998 |
100 | 1 |
_aWells, William _d1926- _921831 |
|
245 | 1 | 0 |
_aAdvertising : _bprinciples & practice / _cWilliam Wells, John Burnett, Sandra Moriarty |
250 | _a4th ed. | ||
260 |
_a New Jersey: _bPrentice Hall. _c1998 |
||
300 |
_axxi, 731 p. : _bill, charts , graphs; _c29 cm |
||
504 | _aIncludes index | ||
650 | 0 |
_aAdvertising. _945381 |
|
700 | 1 |
_aBurnett, John _928560 |
|
700 | 1 |
_aMoriarty, Sandra _940789 |
|
942 |
_2lcc _cBK |