000			02110cam a22003614a 4500
001			13971041
005			20150529111336.0
008			050517s2005 maua b 001 0 eng
010			_a 2005014230
020			_a1591397588
040			_aDLC _cDLC _dDLC
042			_apcc
050	0	0	_aHD62.5 _b.G68 2005
082	0	0	_a658.4/06 _222
100	1		_aGovindarajan, Vijay. _9863
245	1	0	_a10 rules for strategic innovators : _bfrom idea to execution / _cVijay Govindarajan, Chris Trimble.
246	3	0	_aTen rules for strategic innovators
260			_aBoston, Mass. : _bHarvard Business School Press, _cc2005.
300			_axxvii, 224 p. : _bill. ; _c25 cm.
504			_aIncludes bibliographical references (p. 199-215) and index.
505	0		_aWhy innovation needs a different kind of execution -- Why organizations, like elephants, never forget -- Case: Corning microarray technologies -- Slaying the elephant -- Why tensions rise when new borrows from established -- Case: New York Times Digital -- Turning tension into a productive force -- Why learning from experience is an unnatural act -- How being bold, competitive, or demanding can inhibit learning -- Case: Hasbro Interactive -- How being reasonable, inspiring, or diligent can block learning just as easily -- Case: Capston-White -- Finding gold with theory-focused planning -- Ten rules for strategic innovators -- Case: Analog Devices.
650		0	_aNew business enterprises _xManagement. _9768
650		0	_aEntrepreneurship. _9864
650		0	_aCreative ability in business. _9865
650		0	_aStrategic planning. _9866
650		0	_aNew business enterprises _zUnited States _vCase studies. _9867
700	1		_aTrimble, Chris. _9868
856	4	1	_3Table of contents _uhttp://www.loc.gov/catdir/toc/ecip0513/2005014230.html
856	4	2	_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy1311/2005014230-d.html
906			_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg
942			_2lcc _cBK
999			_c2438 _d2438