| 000 | 00775pam a2200241 a 4500 | ||
|---|---|---|---|
| 001 | 4242210 | ||
| 005 | 20170712155218.0 | ||
| 008 | 830923s1984 nyua 001 0 eng | ||
| 010 | _a 83019953 | ||
| 020 | _a0582284562 (pbk.) | ||
| 040 |
_aDLC _cDLC _dDLC |
||
| 050 | 0 | 0 |
_aHF5825 _b.W38 1984 |
| 082 | 0 | 0 |
_a659.14 _219 |
| 100 | 1 |
_aWeaver, J. Clark. _956848 |
|
| 245 | 1 | 0 |
_aBroadcast copywriting as process : _ba practical approach to copywriting for radio and television / _cJ. Clark Weaver. |
| 260 |
_aNew York : _bLongman, _cc1984. |
||
| 300 |
_a10, 139 p. : _bill. ; _c23 cm. |
||
| 500 | _aIncludes index. | ||
| 650 | 0 |
_aAdvertising copy. _944749 |
|
| 650 | 0 |
_aBroadcast advertising. _956849 |
|
| 906 |
_a7 _bcbc _corignew _d1 _eocip _f19 _gy-gencatlg |
||
| 942 |
_2lcc _cBK |
||
| 999 |
_c25376 _d25376 |
||