| 000 | 00789cam a22002417a 4500 | ||
|---|---|---|---|
| 999 |
_c35375 _d35375 |
||
| 001 | 14581335 | ||
| 005 | 20230316171121.0 | ||
| 008 | 061003s2006 nyua b 001 0 eng d | ||
| 010 | _a 2006284078 | ||
| 020 | _a0195678435 | ||
| 035 | _a(OCoLC)ocm71315762 | ||
| 050 | 0 | 0 |
_aHF5823 _b.J48 2006 |
| 100 | 1 |
_aJethwaney, Jaishri N. _978403 |
|
| 245 | 1 | 0 |
_aAdvertising management/ _cJaishri Jethwaney and Shruti Jain |
| 260 |
_aNew Delhi : _bOxford University Press, _c2006 |
||
| 300 |
_axii, 716 p. : _bill. ; _c24 cm |
||
| 504 | _aIncludes references and index | ||
| 650 | 0 |
_aAdvertising _994591 |
|
| 650 | 0 |
_aManagement _9107447 |
|
| 700 | 1 |
_aJain, Shruti _978412 |
|
| 856 | 4 | 2 |
_3Publisher description _uhttp://www.loc.gov/catdir/enhancements/fy0724/2006284078-d.html |
| 942 |
_2lcc _cBK |
||